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자동차 지붕에 솔라패널...이건 빨리 해도 될텐데...발전효율이나 내구성이나 다 가능할텐데.....

by 리치캣 2018. 11. 9.
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드론으로 음식배달....예상했던 일이지만...

기술적인 문제가 아니라....그 일을 하던 사람들이 대폭 줄거나하는 큰 변화를 수반하지 않고는...음. 생각생각생각생각

자동차 지붕에 솔라패널...이건 빨리 해도 될텐데...발전효율이나 내구성이나 다 가능할텐데.....


Trend Hunter
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Greetings 

This week we're rounding up some of our most interesting insights related to how brands approach subversive campaigns and products. My favorite is Commodified Subversion, in which brands are being inspired by the authenticity displayed in the disruptive trends that capture consumers' attention. 

A timely example includes the postcards created for the Rijksmuseum, which were designed to shred in an homage to Banksy's recent stunt, where he shredded his work Girl With Balloon upon its purchase. 

Enjoy! 
 
Jeremy Gutsche 
CEO, Author & Keynote Speaker - JeremyGutsche.com
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Oct 30 San Diego 
Nov 05 Scottsdale 
Nov 07 Monterrey 
Nov 29 Long Beach 
Feb 25 '19 Florida 
Consumer Insights
Commodified Subversion 
Big brands immediately co-opt the campaigns of subversive movementsImplications - Where once brands adopted subversive campaigns and movements once they became relatively benign in the eyes of the average consumer, they are now more rapidly and boldly co-opting... [More]
Self-Reflexive Campaign 
High-end fashion brands subvert the norm with self-aware ad campaignsImplications - Luxury fashion brands are increasingly creating subversive campaigns that reflect celebrity and meme culture in order to champion authenticity through critical self-awareness. This... [More]
Subversive Knockoff 
Brands and individual artists take on counterfeit products in subversive waysImplications - Whether large retailers are stealing ideas from individual designers, or people are making knockoff products inspired by design houses, the prominence of counterfeit products is being... [More]

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Trend Hunter
Latest Trends RSSTREND HUNTER (www.trendhunter.com) is the world's largest trend spotting and cool hunting community. It is an explosion of cool, fueled by a global network of trend spotters and cool hunters. Innovation and strategic advantage hinge on the ability to anticipate the latest trends and identify the next big thing. By tracking the evolution of cool, Trend Hunters generate ideas, stimulate creativity, and ultimately unlock cool.


Copyright (C) TREND HUNTER. All Rights Reserved. 
"Trend Hunter" and "Unlocking Cool" are registered trademark of TrendHunter.com. 


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